Since 2013, the whole idea of Functional Training was still new, yet our aim was clear; helping people reach their full potential no matter what their story is.

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At that time, BeFit was born on a gym roof with a few health freaks  and a man with a vision; Egyptian Athlete Aly Mazhar.

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Mazhar had one mission: providing people with a better quality of life through his passion; health & fitness.

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He invented the wheel, revamped the concept of training in Egypt, and had us hear the word "do you train?" more often.

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The industry has revolutionized since then.

 

Greek yogurt became a favorite, quinoa became a thing in Egypt, and Functional Training was the new Pilates.

 

People became aware of the effect of training on their daily lives - it started to become the norm, they found their training haven, families trained together, kids cheered on their parents, and before we know it, our first Transformation Challenge took Cairo by storm!

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Demand grew, opportunities were created, and so did the market. We stretched ourselves and promised to give it our all.

We loved seeing competition joining in, for if it meant anything to us, then it is only that our mission is spreading and people are getting fitter & healthier by the day.

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We have now grown into 17 venues, 90 coaches, and 45,000 athletes. A growth we are in awe of!

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